YOU'RE INVITED! BE A REGGAE AMBASSADOR

IRD invites you to celebrate July 1 as an Honorary Yaardie.
Show off your colours and rev up your morning with some Jamaican Blue Mountain coffee while you revel in the funky optimism of music's most positive vibration: Reggae

Reggae is the infectious syncapated sound from the little rock that has turned pirates into governors, quietly shaping western civilization while giving rise to a major social revolution and a religious movement. The same little rock that while inspiring writers and poets, songwriters and lovers the world over, has reared the world's fastest men and women and dazzled with its beauty and raw uncompromising talent.

International Reggae Day honours the very best of a culture that perseveres in adversity, excells against extreme odds and breathes an indomitable love of life into a music that is the heartbeat of enduring optimism.

IRD invites your media house to celebrate July 1 with us so that the world may reverberate for a day with reggae's positive vibration.

Play some reggae music, plant a tree, bring back love and unity.

Rise up this mornin', 
Smiled with the risin' sun, 
Three little birds 
Pitch by my doorstep 
Singin' sweet songs 
Of melodies pure and true, 
Sayin', ("This is my message to you-ou-ou:") 

Singin': "Don't worry 'bout a thing, 
'Cause every little thing gonna be all right." 

... Reggae to the world.